FAQ Quality Standards

Source: _agents/workflows/generate-seo-pages.md

The FAQ section drives Google rich results (FAQ schema). Every question must reflect real search intent — what someone would actually type into Google — not the internal structure of the source content.

Never Generate — Old H2-Extraction Pattern

"What is Key Takeaways?"
"What is Part 1: Discover Your Story?"
"What is Video Breakdown?"

These match H2 section headers, not search queries. Google ignores them and readers find them useless.

Always Generate — Search-Intent Pattern

Cover these 6–8 search intent angles for every topic:

Intent angle	Example question pattern
Urgency / timing	“Is it too late to [topic] in 2026?”
How-it-works	“How does [specific method from content] actually work?”
Prerequisites / barriers	“Do I need a large audience or experience to succeed with [topic]?”
Monetization / ROI	“How do I turn [topic] into a revenue stream?”
AI / future-proofing	“How is AI changing [topic] and what should I do now?”
Comparison / differentiation	“What is the difference between [topic] and [alternative]?”
Getting-started	“How do I get started with [topic] as a beginner?”
Results / expectations	“What results can I realistically expect from [topic]?”

Answer Quality Checklist

Length: 3–5 sentences minimum per answer
Substance: answers the full question with specific, actionable information
No filler: never start with “Great question!” or restate the question verbatim
Source: pull from key_insights and the content field — these are the most curated, accurate data points in the record

Example — Personal Branding Topic

# WRONG
- question: What is Key Takeaways?
  answer: It's not too late to build a personal brand in 2026.

# RIGHT
- question: Is it too late to build a personal brand in 2026 with AI taking over?
  answer: >-
    No — 2026 is actually a critical window to act. AI is advancing rapidly, but it
    cannot replicate your lived experience, personal stories, or authentic relationships.
    The creators who build strong personal brands now will be nearly impossible to
    displace later. The window is closing, not closed.