Front Matter Template

Complete annotated example of the Jekyll front matter for a content idea page.

Minimal Structure

---
layout: preview
progressive_disclosure: true        # only if ALL ideas have full_post
title: 'Page Title With Escaped It''s Quotes'
description: >-
  Long description here. Can span multiple lines. Use >- for folded block scalar
  which collapses newlines into spaces. Strip all markdown before writing.
permalink: /content-ideas/technology/ai/
og_image: https://i.ytimg.com/vi/VIDEO_ID/maxresdefault.jpg
last_modified_at: '2026-03-09T10:32:40.015Z'
tag1: Technology
tag2: AI
audience: Software Engineers
read_time: 12 min 30s
source_url: https://www.youtube.com/watch?v=VIDEO_ID
source_label: 'youtube.com โ€” Page Title First 50 Chars'
image: https://i.ytimg.com/vi/VIDEO_ID/maxresdefault.jpg
video_id: VIDEO_ID
video_platform: youtube
youtube_id: VIDEO_ID
custom_intro: 'First sentence of the content, used as a pull quote intro.'
summary: Short one-paragraph summary of the content (from summary.summary.summary).
key_insights:
- First key insight as a clean plain-text string.
- Second key insight.
- Third key insight.
faq:
- question: Is it too late to get started with AI in 2026?
  answer: >-
    No โ€” 2026 is actually a critical window. The advantage goes to those who act
    now before the space becomes saturated. Focus on your unique perspective that
    AI cannot replicate. The window is closing, not closed.
- question: How does AI-assisted development actually work for software engineers?
  answer: >-
    Specific answer sourced from key_insights. 3-5 sentences minimum. Actionable
    and substantive. Never starts with 'Great question!' or restates the question.
content_ideas:
- platform: Twitter/X
  idea: >-
    Write an 8-tweet thread using the 'AI as a drug' analogy as a frame: tweet 1
    is the hook (the relapse moment), tweets 2-6 cover specific symptoms, tweet 7
    poses the cold-turkey question, tweet 8 asks followers for their breaking point.
    Format: 8 tweets. Hook: confession-style opener triggers identity recognition.
    Engagement: closing reply prompt drives thread reach and saves.
  draft: "I was a 10x engineer. Now I'm useless. Here's what AI did to my brain:"
  full_post: |
    I was a 10x engineer. Now I'm useless. Here's what AI did to my brain:

    ๐Ÿงต 1/8

    Six months ago I could write complex algorithms from memory.
    Today I can't write a for-loop without reaching for Copilot.

    This isn't a productivity post. It's a confession.

    2/ The moment it clicked was when a junior dev asked me to review their code.

    I opened the file and froze.

    I couldn't parse it anymore. Not because it was complex.
    Because I've stopped reading code. I only skim outputs.

    [... continue for all 8 tweets ...]

    8/ Does anyone else feel this way?

    Reply with the moment you realized AI had rewired your brain.

    I'll RT the most brutally honest ones. ๐Ÿ‘‡

- platform: LinkedIn
  idea: >-
    Write a 700-word essay opening with the loss-of-intimacy angle: the product
    feels like a 'hot dog' โ€” functional but soulless. Use short paragraphs (2-3
    lines max) for LinkedIn's skimmable format. Close with a direct question to
    the reader. No headers โ€” LinkedIn essays flow as continuous prose.
  draft: "The product works. It's live. Users are signing up. And I feel nothing:"
  full_post: |
    The product works. It's live. Users are signing up. And I feel nothing:

    [... 700-word LinkedIn essay ...]

    What's your relationship with your work right now?

---

Field Notes

description

title

custom_intro

og_image vs image

video_platform values

Platform slugging